Jake R. Rutherford - Visual Storyteller
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Kenya

A photography assignment with Christian Relief Fund (CRF) to document the organization’s child support systems in impoverished areas of western Kenya. We visited and documented programs in both rural and city slums, providing visual context to the support the organization facilitates.

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IN AND OUT OF KENYAN SLUMS

A photography assignment with Christian Relief Fund (CRF) to document the organization’s child support systems in impoverished areas of western Kenya. We visited and documented programs in both rural and city slums, providing visual context to the support the organization facilitates.

Scope: Storytelling Consulting, Photography, Videography

Organization: Christian Relief Fund

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CRF operates in several hemispheres of the globe. Their focus in western Kenya is primarily orphan care programs. The majority of children under their care were orphaned by tribal war or AIDS.

CHALLENGE

On our assignment to western Kenya we visited CRF orphanages and schools in various contrasting communities and surrounding regions of urban Kissumu, high altitude Eldoret, rural Bungoma and mountainous Mt. Elgon. Though the landscapes changed, the daily life of an orphanage was generally comparative.

The visual approach to the assignment was to encompass the variety of orphanage settings while illustrating the similarity of their day-to-day routines, while incorporating other aspects of the community that interact with the programs: teachers, kitchen staff, farmers, and so on.

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This project was a game-changer. Through his experienced voice and creative lens, Jake helped us see our organization’s narrative in new ways. He not only helped us communicate our vision with greater intention and clarity he also helped us grow our impact by identifying opportunities for improving our program offerings.

The quality of the photos and the focus we made on photography that highlighted individuals was an essential step of CRF making a marketing and internal shift to be more focused on the child as an individual instead of the ‘program’ the child was in.
— Andrew Brown, VP of Strategic Growth & Marketing
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